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Webinars

Upcoming Webinars

Thought Leadership Webinar Series-Building brand experiences: Learn how to retain brand relevance and drive long-term brand performance

Session 1
Name: Retaining Brand Relevance by Understanding the Brand Experience
Date: 11 September, 2019 | Time: Time: 1500 Hrs.

Session 2
Name: Building Experiences on Solid Foundations with Brand Experience Essentials
Date: 20 September, 2019 | Time: Time: 1500 Hrs.

Session 3
Name: Building Experiences on Solid Foundations with Brand Experience Essentials
Date: 20 September, 2019 | Time: Time: 1500 Hrs.

Key Take-aways:

  • Understand why brand experiences provide a route to retaining brand relevance.
  • Structure brand experience building initiatives in three sequential steps.
  • Understand the insights that can drive employee engagement strategy using tech based applications and digital solutions.
  • Lead brand experience projects with greater confidence and conviction.
  • Build brand experiences based on scientific insight not personal anecdote.
  • Measure brand experiences in more scientific and sophisticated ways.

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